Firedog

Your website shouldn't act feral. Watchdog website support keeps it fast, secure, and always on its best behavior.

Monthly staged updates, 24/7 monitoring, and quarterly performance reporting for organizations that can't afford downtime or poor performance. Get enterprise-level protection without the enterprise-level hassle for just $499 per month.

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Your website is your company's most valuable asset. Watchdog treats it like one.

Broken forms, unexplained errors, unexpected downtime — they cost you leads, trust, and clean data. Watchdog is your proactive website guardian, identifying issues early before they escalate.

Watchdog avoids costly errors like:

  • Broken forms resulting in weeks or months of lost leads.
  • Fire-drills caused by unexplained errors.
  • Speed slips and conversion drops without clear causes.
  • Tracking fails and inaccurate, untrustworthy reporting.
  • Leadership frustration with poor performance or unanswered questions.
Well-Behaved Websites Start With Experienced Handlers
Firedog has been in the web development and maintenance trenches since 1998. Whether you're juggling multi-clinic conversion paths or multi-location brand compliance, we know what a well-behaved website looks like because we've been building and maintaining them for decades.
Most website maintenance plans react. Watchdog prevents.
Watchdog doesn't wait for you to notice something is wrong. It actively monitors performance and reliability, and prevents problems that cause lost revenue and engagement opportunities. Watchdog updates your site safely so issues don't become emergencies.
Who is Watchdog for?
Watchdog is built for teams who don't have the time, appetite, or staffing to babysit their website.
If your website:
  • Supports operations, not just marketing
  • Feeds leadership reports, audits, or board updates
  • Spans multiple locations, departments, or stakeholders
  • Can't afford broken forms, bad data, or surprise downtime
. . . Watchdog is designed for you.

What You Get

Our solutions are built to stop the most common (and expensive) problems we see.

Proactive Maintenance
We run WordPress core, theme, and plugin updates monthly — safely tested on staging first so your live site never pays the price. No more holding your breath every time something gets updated.
Performance Monitoring & Reporting
Quarterly reports show site speed, analytics trends, and issues before they become fires. No more guessing why numbers look off.
Security & Reliability
24/7 uptime monitoring, malware scanning, auto-renewing SSL, and regular form + email deliverability checks. Your website stops turning small problems into public crises.
Human Support
One hour of monthly support for content updates, admin help, and small improvements with priority response from a team that knows your site. Responses within 1 business hour. No more waiting days for simple fixes.
How Watchdog Works
  • Baseline check
    We confirm monitoring is live and your update workflow is safe.
  • Staging-first updates (monthly)
    Updates get tested before they touch your live site.
  • Always-on monitoring
    Uptime and security signals are tracked continuously.
  • Quarterly performance reporting
    You get visibility into speed, trends, and risk areas.
  • Included support
    Use your monthly hour for quick changes and fixes without opening a new project scope.
. . . Watchdog is designed for you.
“It takes a special group of people to balance exceptional knowledge and the ability to solve problems collaboratively and simply. That's what I've experienced with the folks at Firedog. Some years after they created a beautiful site for us, we experienced challenges with a third-party host. Firedog's responsiveness and attention to detail were evident from the moment I reached out to them.”
RYAN RIVAS, SENIOR LIBRARY ASSISTANT, Lucius Beebe Memorial Library
“We turned to Firedog when our small firm needed to get serious about our website and social media efforts. To say that we were pleased is an understatement. They were always willing to pick up the slack and help us hit deadlines. Our website traffic increased significantly as well as our visibility on LinkedIn and other social media platforms.”
SHANE CRAGUN, CEO, SweetmanCragun Group
“Their work was thorough, timely, transparent, and budget-conscious. I'm glad we hired communication professionals instead of going it alone, and that we chose Firedog. The end product and the process were much better and less stressful for it.”
DANIEL PAGE, Dr. Kirsi Savusalo Orthodontics
“The Firedog team is highly creative, amazingly responsive, excellent at problem-solving, and an absolute pleasure to work with. I highly recommend Firedog.”
RACHEL SONES, Director of Marketing for Insight Experience
“I thoroughly enjoyed working with Firedog and would recommend them to anyone seeking high-quality design services. The team is accessible, efficient, cost-effective, and above all, highly creative. They are a pleasure to work with and I will continue to work with them in the future.”
MAUD CABOT, Maud Cabot Jewelry
Get a well-trained website that listens the first time: load fast, stay secure, leave errors alone.
No more mystery downtime or discovering issues after they've cost you leads. Watchdog is 1 plan with 1 dedicated support team and 0 website emergencies for just $499 per month.
Tier 1 - Essentials Hosting
For organizations that want reliable, secure hosting without the hassle of managing it themselves.
  • Google Cloud C2 infrastructure - fastest CPU class for WordPress
  • Global CDN with 260+ edge locations - up to 40% faster load times globally
  • Daily automated backups retained for 30 days - geo-redundant storage
  • On-demand backups before major updates or changes
  • Enterprise-grade firewall with DDoS detection & mitigation
  • Malware scanning every 24 hours
  • Free SSL certificate with auto-renewal
  • Uptime monitoring every 2 minutes from multiple global locations
  • Plugin, core, and theme updates when available
  • Monthly Light QA - update verification & visual scan
  • Monthly uptime & security summary
  • Email support for hosting-related issues
  • Additional work billed at $135/hour
$179/month
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Tier 2 - Proactive Care
For hosting with ongoing updates & included support.
  • Includes all Tier 1 features
  • Monthly QA on staging environment before deployment to live site
  • Visual regression testing during core, theme, and plugin updates
  • 2 hours of included support - content edits, admin help, plugin config
  • Quarterly performance report - PageSpeed Insights & Analytics review
  • Forms & SMTP/email deliverability check
  • Priority response - acknowledgement within 1 business hour during support hours
$499/month
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Tier 3 - Full Care & Growth
For full-service hosting, proactive care, and strategic optimization.
  • Includes all Tier 2 features
  • 3 hours of included support - content, fixes, optimization
  • Monthly performance dashboard - DebugBear & Analytics
  • Annual technical audit + optimization sprint
  • Optional public uptime & performance status page
  • Priority support queue for all requests
$749/month
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